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Video games, as their name suggests, combine the ancient human practice of formal play with moving pictures, a younger form. But the unsatisfying name we are saddled with...

To appreciate how broken most contemporary models of advertising and promotion have become, listen to Jeff Bezos complain about how Amazon's core values are misunderstood...

As our attention shifts to mobile phones—and their smaller screens—ads are becoming vastly less effective. And companies built on ad revenues, like Google and...

For years, Gabrielle Watson kept her art to herself. She painted large, expressionistic oil portraits of friends and relatives in her Crown Heights apartment when she wasn...

Reading article after article, you have finally convinced yourself to join the new social media site on the rise, Pinterest. That was pretty much my story with my...

Quick: Name the product that you can sell and customize for Lady Gaga, the Irish Times, the Toronto Star, ESPN, the WWE, AmazingRibs.com, and Suicide Girls. Give up? Kelly...

Helvetica, the typeface so iconic that they even made a movie about it, is often accused of being a boring and obvious choice. But it doesn't have to be that way. Here we...

According to a 2012 report by Adobe, a whopping 52 percent of marketers cite difficulties in accurately measuring ROI as their biggest source of frustration in social...

If you didn't have to write much before, you sure do now. Writing is pervasive in everything we do. Today's communication is dependent on tweets, posts, e-mails, blogs,...

Pictures and images make everything better, especially online. I don't know about you, but I'd much rather see something visual than read a big block of text. I'm sure a...

The following is an excerpt from "Strategy for Social Engagement & Monitoring: Transforming Noise to Signal" an exclusive whitepaper brought to you by Oracle...

As creatives we constantly strive to reinterpret the world in new and visually exciting ways. Yet as consumers and critics, we’re inherently conservative and often...

We’ve all been total newbies. In fact, I spend most of my time still feeling like one. So researching this article was a great opportunity for me to do some more...

 Photoshop CS6 is a beast! It’s an all-powerful behemoth capable of producing sublime images, high-quality video and with CS6 Extended it can even create very...

Earlier this week, Facebook announced their new search feature, Graph Search. Along with the controversy-ridden News Feed and Timeline, Facebook considers this to be one...