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Once, art museums were like fortresses. They were built of stone atop forbidding mountains of stairs. Today, museums might be nestled under glass pyramids, or sheathed in...

We all know great design has a critical role to play in building a great brand. But how do we go about making that happen? I recently had the opportunity to speak to three...

Fashion Star, a heavily promoted primetime launch, pairs fashion designers with celebrity mentors in a competition to lure the attention--and the purchase orders--of...

When you walk to your seat in a movie theater for one of the "Live in HD" broadcasts of the Metropolitan Opera, your experience begins with the sound: the...

Creativity is an under-celebrated superpower. You hear a lot in nonprofit circles about the importance of telling stories, of measuring our impact, collecting data on...

Laura Fredricks, a fundraising consultant, say she has noticed a disturbing trend. Too often fundraisers use the same formula to seek a gift, whether they are asking for $...

As a marketing professional, I spend a lot of time learning and educating on digital trends. With the current rate of growth, mobile marketing has been one of the most...

It's every advertiser's worst nightmare: consumers so distracted by a dizzying array of media choices that they no longer notice the commercials supporting them. And its...

The closer you are to your customers, the more relevant your product will be and the more likely you make it for people to choose you. It may seem obvious, but the gap...

High tech merged with high culture Tuesday at The Art Institute of Chicago when Google, Inc. announced an upgrade to its Google Art Project initiative, adding thousands of...

Spent a lot of time learning about and building out your company's existing Facebook page? Oh well: It's pretty much being upended by March 30, whether you like it or not...

It's starting to feel as if this photo frenzy isn't just a passing phase. Maybe there's some inescapable human affection for pretty pictures. We just can't help ourselves...

My sister-in-law maintains a list on her smartphone of companies she vows never to patronize again. She calls it her "shit list." It includes big national brands and small...

A small Philadelphia-based company called New Paradise Laboratories is re-creating theater for the connected generation. It's incorporating social networks like Facebook,...

Recently, my colleagues have gone wild for Pinterest. Pinterest is an online sharing tool that allows you to construct virtual bulletin boards to collect and display...