TRAINING AND WORKSHOPS


Localized Marketing Workshops

National Arts Marketing Project (NAMP) workshops are results-driven, individualized marketing trainings brought right to your community.

Popular areas of focus include:

 Marketing Strategy and Tactics

 Marketing for Independent Artists

 Audience Engagement

 Digital Marketing

 Fundraising and Pricing

 Measurement and Audience Analysis

Think of NAMP marketing workshops as the opportunity to work with us in designing a comprehensive training program crafted to fit the needs of your organization: whether you’re undertaking a rebranding effort, need a social media deep dive, or seeking audience engagement tactics (just to name a few).

Tailored for organizations of all sizes, art forms, and regions, our trainings pair you with one of our NAMP Workshop faculty members to explore solutions to your marketing and fundraising challenges. These relevant, hands-on workshops aim to make your organization's marketing as dynamic as your art and teach arts administrators how to spend their limited marketing dollars more effectively. Still need more convincing? Read testimonials here!

Webinars & Upcoming Events

Americans for the Arts hosts a full calendar of on-demand webinars on a variety of topics, including arts marketing. We are acutely aware of the need to provide educational resources that require little travel or time away from the office, given ever shrinking travel budgets and staff resources in the nonprofit sector. By bringing the conversation to your desktop, we provide an attainable method of ongoing education. Check out all of our upcoming events and webinars here.